Keep it simple, interesting, and brief. These are three key points on writing for the web, as delivered by Carleton’s own Doug Bratland last Thursday.
This talk was particularly applicable to our blog, as we are obviously writing for the web here. In this post I am trying to apply some of the key points from the talk, such as:
- Use lists to highlight key points
- Employ bolding to make posts scannable
- Keep writing clear and engaging
- Remember your audience
As students at Carleton, it is particularly difficult to transition out of academic writing into writing for the web. Looking back at some of my previous posts, I can see that I sometimes struggled to keep my posts concise and focused.
Writing for the web is particularly important for digital humanities. Oftentimes DH projects occupy a fine line presenting complex scholarship online and making that scholarship accessible and interesting for the web. This is one of the greatest challenges but also one of the most exciting areas of DH work.